European mindset in an American company
A group of four students, two from Amsterdam University of Applied Sciences, one from Kozminski University in Warsaw Poland, and one from Auckland University of technology in Auckland New Zealand conducted an interview with a male Bulgarian national who has lived in Amsterdam for five years. The interviewee works for an American company with British colleagues that focus on business performance. The interview works predominantly with British and Dutch colleagues and clients. The aim of the interview was to identify any cultural limitations within the interviewee’s work environment. Cultural limitations identified were primarily centred around miscommunication caused by the conflict in high-context and low-context communication styles and expectations around workplace etiquette.